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GOOGLE ANALYTICS PLUGIN FOR WOOCOMMERCE
With the mission to help global eCommerce businesses in scaling faster, we have devised Enhanced Ecommerce Google Analytics Plugin for WooCommerce. This plugin helps you in automating eCommerce tracking in Google Analytics for both the Universal Analytics (Google Analytics v3) and the Google Analytics 4 properties.
GOOGLE SHOPPING PLUGIN FOR WOOCOMMERCE WITH DYNAMIC REMARKETING TAGS FOR ECOMMERCE EVENTS
With the recent release of Enhanced Ecommerce Google Analytics plugin for WooCommerce, we have introduced new features like Dynamic Remarketing tags for eCommerce events and complete Google Shopping solution features that include management of Google Merchant Center account, seamless product sync from your WooCommerce stores, linking of Google Ads and Google Merchant Center account, Smart Shopping Campaign management and Shopping Campaign reports.
By connecting Google Analytics, Google Ads and Google Merchant Center account, eCommerce businesses can start making data driven decisions, re-targeting the customers based on their past site behavior and get eligible for free listing across Google to reach millions of interested shoppers across Google.
The best part is NO CODING REQUIRED or NO NEED TO HIRE A DEVELOPER for the set up. You can configure the plugin under 5 minutes and with a few clicks from your Wordpress backend. Here is how you can configure the plugin without any hassle and start scaling your eCommerce business faster.
Create a new Google Ads account using the plugin and get a Google ads coupon upto USD 150 (amount differs based on the country you are in) on the spends you make in the first 31 days. See terms and condition.
GOOGLE ANALYTICS + ENHANCED ECOMMERCE REPORTS
Enhanced eCommerce Google analytics plugin tracks the entire user journey on your ecommerce store from home page to product views and from cart page to checkout page to thank you page.
For any eCommerce business, the most important is to know the accurate conversion %. If you know the accurate conversion % for your eCommerce store and you have the visibility on the entire eCommerce funnel, then only you can better channelize your marketing as well as UI/UX efforts to reach an optimum conversion %.
Using this plugin, you can track the performance of your merchandising efforts by monitoring how certain products are performing on home page or on product listing page and accordingly take informed merchandising decisions.
You can track which products have a greater view to cart ratio or a greater view to conversion ratio and based on the data, you can take informed pricing or product decisions and beyond.
Track users who are abandoning the cart, which products are abandoned more in the cart etc. and reach out to the users or update your product listing.
You can track how your checkout form is performing and accordingly work on the UI/UX to increase the conversion rate for your ecommerce business.
Basically, you can track each and every impression and click of product, from which page they are added to cart, how users interact with your checkout page before making the final purchase by our Enhanced ecommerce Google analytics plugin.
GOOGLE ANALYTICS + AUDIENCE REPORTS + BEHAVIOUR REPORTS + ACQUISITION REPORTS
Audience reports help you in knowing your customers in a whole new way. It gives you detailed insights like from which countries your users are coming from, their age, gender, interests, devices and much more. This helps you in setting up your content and design based on the audience.
Behaviour reports help you get to know how users are interacting with your website, how much time they are spending, how much they browse before making a final purchase and a whole lot more.
Acquisition reports tell you which are the sources that are attributing traffic to your website, how are they performing in terms of conversion and much more so that you can channelize your efforts in better marketing ROI.
GOOGLE SHOPPING FOR WOOCOMMERCE
Get your WooCommerce products in front of the millions of shoppers across Google.
Opt your product data into programmes, like surfaces across Google, Shopping ads, local inventory ads and Shopping Actions, to highlight your products to shoppers across Google.
Reach out to customers leaving your WooCommerce store by running smart shopping campaigns based on their past site behavior. Learn more about Google Shopping
HOW IT WORKS
Step 1: Create or connect Google Merchant Center account using the plugin
Step 2: Sync your WooCommerce products seamlessly from your wordpress backend to Merchant Center account from plugin's interface
Step 3: Link your Google Ads account with Merchant Center account for dynamic remarketing and smart shopping campaigns
Features of Plugin
- Quick & Easy 5 minutes installation from the WordPress interface
- Enables 4 Enhanced Ecommerce reports in Google Analytics (Google Analytics v3)
- Shopping Behaviour Report
- Checkout Behaviour Report
- Product Performance Report
- Sales Performance Report
- Enables Audience, Acquisition & Behaviour reports in Google Analytics in Universal Analytics
- Supports Guest checkout functionality
- Captures Product Impressions, Add to Cart & Product Clicks events on category page
- Captures Product Impressions, Add to Cart & Product Clicks events on product page
- Captures Product Impressions, Add to Cart & Product Clicks events on featured Product Section on Homepage
- Captures Product Impressions, Add to Cart & Product Clicks events on Recent Product Section on Homepage
- Captures Product Impressions, Add to Cart & Product Clicks events on Related Product Section on Product page
- Captures checkout behaviour of users in Google Analytics under Conversion > Ecommerce > Checkout behaviour report
- Data collection in Google Analytics 4 property in order to get ready for next generation analytics
- eCommerce events tracking like product impressions, product clicks, product detail page view, add to cart, remove from cart, checkout steps tracking and purchase on home page, category page, product listing page, product detail page, cart page, checkout page, and order confirmation page
- User can select and opt for eCommerce tracking in both Universal Analytics and Google Analytics 4 properties
- Google Ads account linking with Google Analytics property in order to have better insights on your ad spends in Google analytics reports
- Capture transaction/conversion information in Google analytics under Conversion > Ecommerce > Sales performance report
- Set your local currency
- Google Analytics Opt Out
- IP Anonymization
- Dynamic remarketing tags automation for eCommerce events like view_item_list, view_item, add_to_cart and purchase
- Remarketing tags automation for all pages
- Create and manage Google Merchant Center Account and auto linking of Google Ads and Google Merchant Center account for smart shopping and shopping campaigns
- Automatic site verification and domain claim for Google Merchant Center account
- Seamless product sync from wordpress backend to Google Merchant Center account in order to opt for Surfaces across Google and Google Shopping.
- Automatic price and inventory update for your WooCommerce products to Merchant Center account
- Smart Shopping Campaign creation and management from Wordpress backend
- Shopping campaign performance dashboard
- Product Sync dashboard
Scale your eCommerce businesses faster by unlocking more advanced tracking and enabling complete google shopping solutions for your WooCommerce store. Give a try to our pro version.
Releases (132 )
Version | Release Date | Change Log |
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5.1.1 | 2022-12-14 |
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5.1.0 | 2022-12-05 |
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5.0.6 | 2022-11-24 |
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5.0.5 | 2022-11-18 |
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5.0.4 | 2022-11-15 |
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5.0.3 | 2022-11-11 |
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5.0.2 | 2022-11-09 |
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5.0.1 | 2022-11-09 |
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5.0.0 | 2022-10-21 |
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4.9.4 | 2022-10-20 |
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4.9.3 | 2022-10-06 |
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4.9.2 | 2022-09-27 |
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4.9.1 | 2022-09-16 |
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4.9.0 | 2022-09-15 |
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4.8.9 | 2022-09-08 |
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4.8.8 | 2022-08-29 |
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4.8.7 | 2022-08-22 |
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4.8.6 | 2022-08-09 |
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4.8.5 | 2022-08-04 |
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4.8.4 | 2022-08-03 |
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4.8.3 | 2022-07-21 |
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4.8.2 | 2022-07-18 |
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4.8.1 | 2022-07-12 |
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4.8.0 | 2022-06-21 |
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4.7.5 | 2022-06-20 |
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4.7.4 | 2022-06-07 |
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4.7.3 | 2022-06-01 |
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4.7.2 | 2022-05-12 |
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4.7.1 | 2022-04-21 |
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4.7.0 | 2022-04-13 |
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4.6.9 | 2022-04-05 |
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4.6.8 | 2022-03-21 |
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4.6.7 | 2022-03-17 |
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4.6.6 | 2022-03-11 |
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4.6.5 | 2022-03-03 |
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4.6.4 | 2022-02-16 |
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4.6.3 | 2022-02-12 |
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4.6.2 | 2022-02-03 |
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4.6.0 | 2022-01-27 |
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4.5.9 | 2022-01-26 |
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4.5.8 | 2022-01-18 |
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4.5.7 | 2022-01-10 |
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4.5.6 | 2021-12-29 |
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4.5.5 | 2021-12-28 |
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4.5.4 | 2021-12-27 |
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4.5.3 | 2021-12-24 |
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4.5.2 | 2021-12-23 |
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4.5.1 | 2021-12-23 |
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4.5.0 | 2021-12-10 |
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4.4.1 | 2021-12-07 |
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4.4.0 | 2021-11-15 |
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4.3.5 | 2021-11-01 |
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4.3.4 | 2021-10-23 |
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4.3.3 | 2021-10-21 |
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4.3.2 | 2021-10-14 |
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4.3.1 | 2021-10-13 |
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4.3.0 | 2021-10-08 |
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4.2.1 | 2021-09-29 |
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4.2.0 | 2021-09-21 |
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4.1.3 | 2021-09-20 |
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4.1.2 | 2021-09-06 |
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4.1.1 | 2021-09-02 |
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4.1.0 | 2021-08-24 |
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4.0.1 | 2021-08-24 |
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4.0 | 2021-08-06 | |
3.1.3 | 2021-07-29 |
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3.1.2 | 2021-07-08 |
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3.1.1 | 2021-06-29 |
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3.1.0 | 2021-06-15 |
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3.0.5 | 2021-06-15 |
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3.0.4 | 2021-04-12 |
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3.0.3 | 2021-03-31 |
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3.0.2 | 2021-03-30 |
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3.0.1 | 2021-03-17 |
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3.0.0 | 2021-03-12 | |
2.3.6.1 | 2021-03-09 |
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2.2.2 | 2020-10-26 | |
2.3.5 | 2020-10-26 | |
2.3.6 | 2020-10-26 |
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2.3.4 | 2020-08-31 |
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2.3.3 | 2020-04-13 |
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2.3.2 | 2020-03-03 |
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2.3.1 | 2020-03-03 |
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2.3.0 | 2020-02-20 |
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2.2.1 | 2020-01-30 |
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2.2.0 | 2019-09-24 |
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2.1.9 | 2019-06-25 |
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2.1.8 | 2019-05-28 |
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2.1.7 | 2019-05-21 |
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2.1.6 | 2019-04-29 |
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2.1.5 | 2018-12-26 |
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2.1.4 | 2018-12-17 | |
2.1.3 | 2018-11-05 |
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2.1.2 | 2018-10-17 |
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2.1.1 | 2018-09-14 |
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2.1.0 | 2018-07-26 |
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2.0.3 | 2018-07-19 |
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2.0.2 | 2018-06-04 |
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2.0.1 | 2018-05-23 |
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2.0.0 | 2018-04-24 |
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1.2.2 | 2018-03-07 |
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1.2.1.2 | 2018-01-31 |
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1.2.1.1 | 2017-12-26 |
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1.2.1 | 2017-12-20 |
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1.2.0.1 | 2017-12-12 |
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1.2.0 | 2017-11-06 |
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1.1.2 | 2017-10-17 |
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1.1.1 | 2017-09-05 |
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1.1.0 | 2017-09-04 |
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1.0.21.1 | 2017-08-09 |
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1.0.21 | 2017-07-13 |
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1.0.20 | 2017-05-12 |
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1.0.19 | 2017-04-14 |
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1.0.18 | 2017-04-14 |
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1.0.16 | 2015-04-01 |
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1.0.15 | 2015-03-28 | |
1.0.14 | 2015-02-10 |
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1.0.13 | 2014-12-19 |
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1.0.12 | 2014-11-19 |
Important Note: When you update the plugin, please save your settings again. |
1.0.11 | 2014-10-28 |
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1.0.10 | 2014-10-28 |
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1.0.9.1 | 2014-09-11 |
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1.0.9 | 2014-09-11 |
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1.0.8 | 2014-09-09 |
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1.0.7 | 2014-08-28 |
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1.0.6.1 | 2014-08-15 |
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1.0.5 | 2014-08-15 | |
1.0.4 | 2014-07-10 | |
1.0.3 | 2014-07-03 | |
1.0.2 | 2014-07-01 | |
1.0.1 | 2014-06-26 | |
1.0 | 2014-06-26 |
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