Enhanced Ecommerce Google Analytics Plugin for WooCommerce - Version 1.0.6.1

Version Description

  • 15/08/2014 =
    • Added new feature - Product impressions and Product click on category page view , including the default pagination
    • Fixed-Allow Special Characters in javascript
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Release Info

Developer Tatvic
Plugin Icon 128x128 Enhanced Ecommerce Google Analytics Plugin for WooCommerce
Version 1.0.6.1
Comparing to
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Code changes from version 1.0.5 to 1.0.6.1

Files changed (3) hide show
  1. includes/class-wc-enhanced-ecommerce-google-analytics-integration.php +153 -27
  2. readme.txt +90 -77
  3. woocommerce-enhanced-ecommerce-google-analytics-integration.php +2 -2
includes/class-wc-enhanced-ecommerce-google-analytics-integration.php CHANGED
@@ -9,6 +9,7 @@
9
  * @extends WC_Integration
10
  * @author Sudhir Mishra <sudhirxps@gmail.com>
11
  */
 
12
  class WC_Enhanced_Ecommerce_Google_Analytics extends WC_Integration {
13
 
14
  /**
@@ -20,7 +21,7 @@ class WC_Enhanced_Ecommerce_Google_Analytics extends WC_Integration {
20
  public function __construct() {
21
  $this->id = 'enhanced_ecommerce_google_analytics';
22
  $this->method_title = __('Enhanced Ecommerce Google Analytics', 'woocommerce');
23
- $this->method_description = __('Enhanced Ecommerce is a new feature of Universal Analytics that generates detailed statistics about the users journey from product page to thank you page on your e-store. <br/><a href="https://developers.google.com/analytics/devguides/collection/analyticsjs/enhanced-ecommerce">Know more about enhanced e-commerce.</a>', 'woocommerce');
24
 
25
  // Load the settings.
26
  $this->init_form_fields();
@@ -34,7 +35,8 @@ class WC_Enhanced_Ecommerce_Google_Analytics extends WC_Integration {
34
  $this->enable_guest_checkout = get_option('woocommerce_enable_guest_checkout') == 'yes' ? true : false;
35
  $this->track_login_step_for_guest_user = $this->get_option('track_login_step_for_guest_user') == 'yes' ? true : false;
36
  $this->ga_enhanced_ecommerce_tracking_enabled = $this->get_option('ga_enhanced_ecommerce_tracking_enabled');
37
-
 
38
  // Actions
39
  add_action('woocommerce_update_options_integration_enhanced_ecommerce_google_analytics', array($this, 'process_admin_options'));
40
  // API Call to LS with e-mail
@@ -43,6 +45,7 @@ class WC_Enhanced_Ecommerce_Google_Analytics extends WC_Integration {
43
  add_action('woocommerce_thankyou', array($this, 'ecommerce_tracking_code'));
44
 
45
  // Enhanced Ecommerce product impression hook
 
46
  add_action('woocommerce_after_shop_loop_item', array($this, 'product_impression'));
47
  add_action('woocommerce_after_single_product', array($this, 'product_detail_view'));
48
  add_action('woocommerce_after_cart', array($this, 'remove_cart_tracking'));
@@ -102,6 +105,12 @@ class WC_Enhanced_Ecommerce_Google_Analytics extends WC_Integration {
102
  'checkboxgroup' => '',
103
  'description' => sprintf(__('For Guest users Login is not a mandatory step. Checking the box would consider the click event on place order as Login as well as Checkout.', 'woocommerce')),
104
  'default' => get_option('track_login_step_for_guest_user') ? get_option('track_login_step_for_guest_user') : 'no' // Backwards compat
 
 
 
 
 
 
105
  )
106
  );
107
  /* When user updates the email, post it to the remote server */
@@ -153,11 +162,12 @@ class WC_Enhanced_Ecommerce_Google_Analytics extends WC_Integration {
153
  (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
154
  m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
155
  })(window,document,'script','//www.google-analytics.com/analytics.js','ga');
156
-
157
  ga('create', '" . esc_js($tracking_id) . "', '" . $set_domain_name . "');
158
  ga('require', 'ec', 'ec.js');
159
  </script>";
160
- }
 
161
 
162
  /**
163
  * Google Analytics eCommerce tracking
@@ -192,22 +202,23 @@ class WC_Enhanced_Ecommerce_Google_Analytics extends WC_Integration {
192
  (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
193
  m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
194
  })(window,document,'script','//www.google-analytics.com/analytics.js','ga');
195
-
196
  ga('create', '" . esc_js($tracking_id) . "', '" . $set_domain_name . "');
197
  ga('require', 'ec', 'ec.js');
198
-
199
 
200
  ";
201
-
 
202
  // Order items
203
  if ($order->get_items()) {
204
  foreach ($order->get_items() as $item) {
205
  $_product = $order->get_product_from_item($item);
206
 
207
- $code .= "ga('ec:addProduct', {";
208
  $code .= "'name': '" . esc_js($item['name']) . "',";
209
- $code .= "'id': '" . esc_js($_product->get_sku()) . "',";
210
-
211
  if (isset($_product->variation_data)) {
212
 
213
  $code .= "'category': '" . esc_js(woocommerce_get_formatted_variation($_product->variation_data, true)) . "',";
@@ -241,6 +252,128 @@ class WC_Enhanced_Ecommerce_Google_Analytics extends WC_Integration {
241
  update_post_meta($order_id, '_ga_tracked', 1);
242
  }
243
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
244
  /**
245
  * Enhanced E-commerce tracking for single product add to cart
246
  *
@@ -254,7 +387,7 @@ class WC_Enhanced_Ecommerce_Google_Analytics extends WC_Integration {
254
 
255
  if (!is_single())
256
  return;
257
-
258
  global $product, $woocommerce;
259
 
260
  $parameters = array();
@@ -315,14 +448,8 @@ class WC_Enhanced_Ecommerce_Google_Analytics extends WC_Integration {
315
  if (version_compare($woocommerce->version, '2.1', '>=')) {
316
 
317
  wc_enqueue_js("
318
- $('.add_to_cart_button:not(.product_type_variable, .product_type_grouped)').click(function() {
319
-
320
- ga('ec:addImpression',{
321
- 'id': $(this).parents('li').find('.ls-pro-sku').val(),
322
- 'name': $(this).parents('li').find('.ls-pro-name').val(),
323
- 'category': $(this).parents('li').find('.ls-pro-category').val(),
324
- 'price': $(this).parents('li').find('.ls-pro-price').val(),
325
- });
326
  // Enhanced E-commerce Add to cart clicks
327
  ga('ec:addProduct', {
328
  'id': $(this).parents('li').find('.ls-pro-sku').val(),
@@ -337,13 +464,7 @@ class WC_Enhanced_Ecommerce_Google_Analytics extends WC_Integration {
337
  } else {
338
  $woocommerce->add_inline_js("
339
  $('.add_to_cart_button:not(.product_type_variable, .product_type_grouped)').click(function() {
340
-
341
- ga('ec:addImpression',{
342
- 'id': $(this).parents('li').find('.ls-pro-sku').val(),
343
- 'name': $(this).parents('li').find('.ls-pro-name').val(),
344
- 'category': $(this).parents('li').find('.ls-pro-category').val(),
345
- 'price': $(this).parents('li').find('.ls-pro-price').val(),
346
- });
347
  // Enhanced E-commerce Add to cart clicks
348
  ga('ec:addProduct', {
349
  'id': $(this).parents('li').find('.ls-pro-sku').val(),
@@ -365,6 +486,7 @@ class WC_Enhanced_Ecommerce_Google_Analytics extends WC_Integration {
365
  * @return void
366
  */
367
  public function product_detail_view() {
 
368
  if ($this->disable_tracking($this->ga_enhanced_ecommerce_tracking_enabled)) {
369
  return;
370
  }
@@ -419,6 +541,8 @@ class WC_Enhanced_Ecommerce_Google_Analytics extends WC_Integration {
419
  foreach ($category as $term) {
420
  $categories.=$term->name . ',';
421
  }
 
 
422
 
423
  echo "<input type='hidden' class='ls-pro-price' value='" . esc_html($product->get_price()) . "'/>"
424
  . "<input type='hidden' class='ls-pro-sku' value='" . $product->get_sku() . "'/>"
@@ -534,7 +658,8 @@ class WC_Enhanced_Ecommerce_Google_Analytics extends WC_Integration {
534
  * @access public
535
  * @return void
536
  */
537
- public function default_pageview() {
 
538
  global $woocommerce;
539
  if ($this->disable_tracking($this->ga_enhanced_ecommerce_tracking_enabled)) {
540
  return;
@@ -590,3 +715,4 @@ class WC_Enhanced_Ecommerce_Google_Analytics extends WC_Integration {
590
  }
591
 
592
  }
 
9
  * @extends WC_Integration
10
  * @author Sudhir Mishra <sudhirxps@gmail.com>
11
  */
12
+
13
  class WC_Enhanced_Ecommerce_Google_Analytics extends WC_Integration {
14
 
15
  /**
21
  public function __construct() {
22
  $this->id = 'enhanced_ecommerce_google_analytics';
23
  $this->method_title = __('Enhanced Ecommerce Google Analytics', 'woocommerce');
24
+ $this->method_description = __('Enhanced Ecommerce is a new feature of Universal Analytics that generates detailed statistics about the users journey from product page to thank you page on your e-store. <br/><a href="http://www.tatvic.com/blog/enhanced-ecommerce/">Know more about enhanced e-commerce.</a>', 'woocommerce');
25
 
26
  // Load the settings.
27
  $this->init_form_fields();
35
  $this->enable_guest_checkout = get_option('woocommerce_enable_guest_checkout') == 'yes' ? true : false;
36
  $this->track_login_step_for_guest_user = $this->get_option('track_login_step_for_guest_user') == 'yes' ? true : false;
37
  $this->ga_enhanced_ecommerce_tracking_enabled = $this->get_option('ga_enhanced_ecommerce_tracking_enabled');
38
+ $this->ga_enhanced_ecommerce_category_page_impression_thresold = $this->get_option('ga_enhanced_ecommerce_category_page_impression_thresold');
39
+
40
  // Actions
41
  add_action('woocommerce_update_options_integration_enhanced_ecommerce_google_analytics', array($this, 'process_admin_options'));
42
  // API Call to LS with e-mail
45
  add_action('woocommerce_thankyou', array($this, 'ecommerce_tracking_code'));
46
 
47
  // Enhanced Ecommerce product impression hook
48
+ add_action('woocommerce_after_shop_loop', array($this, 'cate_page_prod_impression')); // Hook for category page
49
  add_action('woocommerce_after_shop_loop_item', array($this, 'product_impression'));
50
  add_action('woocommerce_after_single_product', array($this, 'product_detail_view'));
51
  add_action('woocommerce_after_cart', array($this, 'remove_cart_tracking'));
105
  'checkboxgroup' => '',
106
  'description' => sprintf(__('For Guest users Login is not a mandatory step. Checking the box would consider the click event on place order as Login as well as Checkout.', 'woocommerce')),
107
  'default' => get_option('track_login_step_for_guest_user') ? get_option('track_login_step_for_guest_user') : 'no' // Backwards compat
108
+ ),
109
+ 'ga_enhanced_ecommerce_category_page_impression_thresold' => array(
110
+ 'title' => __('Impression Threasold', 'woocommerce'),
111
+ 'description' => sprintf(__('Impression thresold for category page. Send hit after these many number of products impressions', 'woocommerce')),
112
+ 'type' => 'input',
113
+ 'default' => '6'
114
  )
115
  );
116
  /* When user updates the email, post it to the remote server */
162
  (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
163
  m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
164
  })(window,document,'script','//www.google-analytics.com/analytics.js','ga');
165
+ //Plugin Version :1.0.6.1
166
  ga('create', '" . esc_js($tracking_id) . "', '" . $set_domain_name . "');
167
  ga('require', 'ec', 'ec.js');
168
  </script>";
169
+
170
+ }
171
 
172
  /**
173
  * Google Analytics eCommerce tracking
202
  (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
203
  m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
204
  })(window,document,'script','//www.google-analytics.com/analytics.js','ga');
205
+ //Plugin Version :1.0.6.1
206
  ga('create', '" . esc_js($tracking_id) . "', '" . $set_domain_name . "');
207
  ga('require', 'ec', 'ec.js');
208
+
209
 
210
  ";
211
+
212
+
213
  // Order items
214
  if ($order->get_items()) {
215
  foreach ($order->get_items() as $item) {
216
  $_product = $order->get_product_from_item($item);
217
 
218
+ $code .= "ga('ec:addProduct', {";
219
  $code .= "'name': '" . esc_js($item['name']) . "',";
220
+ $code .= "'id': '" . esc_js($_product->get_sku()) . "',";
221
+
222
  if (isset($_product->variation_data)) {
223
 
224
  $code .= "'category': '" . esc_js(woocommerce_get_formatted_variation($_product->variation_data, true)) . "',";
252
  update_post_meta($order_id, '_ga_tracked', 1);
253
  }
254
 
255
+ /**
256
+ * Enhanced E-commerce tracking for product impressions on category page
257
+ *
258
+ * @access public
259
+ * @return void
260
+ */
261
+ public function cate_page_prod_impression() {
262
+
263
+ if ($this->disable_tracking($this->ga_enhanced_ecommerce_tracking_enabled)) {
264
+ return;
265
+ }
266
+ $t_category="";
267
+ if(is_search()){
268
+ $t_category="Search Results";
269
+ }
270
+ global $product, $woocommerce;
271
+ $impression_thresold = $this->ga_enhanced_ecommerce_category_page_impression_thresold;
272
+
273
+ //$parameters = array();
274
+ //$parameters['label'] = "'" . esc_js($product->get_sku() ? __('SKU:', 'woocommerce') . ' ' . $product->get_sku() : "#" . $product->id ) . "'";
275
+ if (version_compare($woocommerce->version, '2.1', '>=')) {
276
+ wc_enqueue_js("
277
+ t_cnt=0;
278
+ t_ttl_prod=jQuery('.products li').length;
279
+ jQuery('.products li').each(function(index){
280
+ t_cnt++;
281
+ ga('ec:addImpression', {
282
+ 'id': jQuery(this).find('.ls-pro-sku').val(),
283
+ 'name': jQuery(this).find('.ls-pro-name').val(),
284
+ 'category': jQuery(this).find('.ls-pro-category').val(),
285
+ 'price': jQuery(this).find('.ls-pro-price').val(),
286
+ 'position': index+1
287
+ });
288
+
289
+ if(t_ttl_prod > " .esc_js($impression_thresold)."){
290
+ if((t_cnt%" .esc_js($impression_thresold).")==0){
291
+ t_ttl_prod=t_ttl_prod-".esc_js($impression_thresold).";
292
+ ga('send', 'event', 'ecommerce', 'product_impression_cp', {'nonInteraction': 1});
293
+ }
294
+ }else{
295
+ t_ttl_prod--;
296
+ if(t_ttl_prod==0){
297
+ ga('send', 'event', 'ecommerce', 'product_impression_cp', {'nonInteraction': 1});
298
+ }
299
+ }
300
+
301
+ jQuery(this).find('a:not(.add_to_cart_button)').on('click',function(){
302
+
303
+ if('".esc_js($t_category)."'==''){
304
+ t_category=jQuery(this).parents('li').find('.ls-pro-category').val();
305
+ }else{
306
+ t_category='".esc_js($t_category)."';
307
+ }
308
+ ga('ec:addProduct', {
309
+ 'id': jQuery(this).parents('li').find('.ls-pro-sku').val(),
310
+ 'name': jQuery(this).parents('li').find('.ls-pro-name').val(),
311
+ 'category': jQuery(this).parents('li').find('.ls-pro-category').val(),
312
+ 'price': jQuery(this).parents('li').find('.ls-pro-price').val(),
313
+ 'position': index+1
314
+ });
315
+ ga('ec:setAction', 'click', {list: t_category});
316
+ ga('send', 'event', 'ecommerce', 'product_click', {'nonInteraction': 1});
317
+
318
+
319
+ });
320
+ });
321
+
322
+ ");
323
+
324
+ } else {
325
+
326
+ $woocommerce->add_inline_js("
327
+ t_cnt=0;
328
+ t_ttl_prod=jQuery('.products li').length;
329
+ jQuery('.products li').each(function(index){
330
+ t_cnt++;
331
+ ga('ec:addImpression', {
332
+ 'id': jQuery(this).find('.ls-pro-sku').val(),
333
+ 'name': jQuery(this).find('.ls-pro-name').val(),
334
+ 'category': jQuery(this).find('.ls-pro-category').val(),
335
+ 'price': jQuery(this).find('.ls-pro-price').val(),
336
+ 'position': index+1
337
+ });
338
+
339
+ if(t_ttl_prod > " .esc_js($impression_thresold)."){
340
+ if((t_cnt%" .esc_js($impression_thresold).")==0){
341
+ t_ttl_prod=t_ttl_prod-".esc_js($impression_thresold).";
342
+ ga('send', 'event', 'ecommerce', 'product_impression_cp', {'nonInteraction': 1});
343
+ }
344
+ }else{
345
+ t_ttl_prod--;
346
+ if(t_ttl_prod==0){
347
+ ga('send', 'event', 'ecommerce', 'product_impression_cp', {'nonInteraction': 1});
348
+ }
349
+ }
350
+
351
+ jQuery(this).find('a:not(.add_to_cart_button)').on('click',function(){
352
+
353
+ if('".esc_js($t_category)."'==''){
354
+ t_category=jQuery(this).parents('li').find('.ls-pro-category').val();
355
+ }else{
356
+ t_category='".esc_js($t_category)."';
357
+ }
358
+
359
+ ga('ec:addProduct', {
360
+ 'id': jQuery(this).parents('li').find('.ls-pro-sku').val(),
361
+ 'name': jQuery(this).parents('li').find('.ls-pro-name').val(),
362
+ 'category': jQuery(this).parents('li').find('.ls-pro-category').val(),
363
+ 'price': jQuery(this).parents('li').find('.ls-pro-price').val(),
364
+ 'position': index+1
365
+ });
366
+ ga('ec:setAction', 'click', {list: t_category});
367
+ ga('send', 'event', 'ecommerce', 'product_click', {'nonInteraction': 1});
368
+
369
+
370
+ });
371
+ });
372
+
373
+ ");
374
+ }
375
+ }
376
+
377
  /**
378
  * Enhanced E-commerce tracking for single product add to cart
379
  *
387
 
388
  if (!is_single())
389
  return;
390
+
391
  global $product, $woocommerce;
392
 
393
  $parameters = array();
448
  if (version_compare($woocommerce->version, '2.1', '>=')) {
449
 
450
  wc_enqueue_js("
451
+ $('.add_to_cart_button:not(.product_type_variable, .product_type_grouped)').click(function() {
452
+
 
 
 
 
 
 
453
  // Enhanced E-commerce Add to cart clicks
454
  ga('ec:addProduct', {
455
  'id': $(this).parents('li').find('.ls-pro-sku').val(),
464
  } else {
465
  $woocommerce->add_inline_js("
466
  $('.add_to_cart_button:not(.product_type_variable, .product_type_grouped)').click(function() {
467
+
 
 
 
 
 
 
468
  // Enhanced E-commerce Add to cart clicks
469
  ga('ec:addProduct', {
470
  'id': $(this).parents('li').find('.ls-pro-sku').val(),
486
  * @return void
487
  */
488
  public function product_detail_view() {
489
+
490
  if ($this->disable_tracking($this->ga_enhanced_ecommerce_tracking_enabled)) {
491
  return;
492
  }
541
  foreach ($category as $term) {
542
  $categories.=$term->name . ',';
543
  }
544
+ //remove last comma(,) if multiple categories are there
545
+ $categories = rtrim($categories, ",");
546
 
547
  echo "<input type='hidden' class='ls-pro-price' value='" . esc_html($product->get_price()) . "'/>"
548
  . "<input type='hidden' class='ls-pro-sku' value='" . $product->get_sku() . "'/>"
658
  * @access public
659
  * @return void
660
  */
661
+ public function default_pageview() {
662
+
663
  global $woocommerce;
664
  if ($this->disable_tracking($this->ga_enhanced_ecommerce_tracking_enabled)) {
665
  return;
715
  }
716
 
717
  }
718
+ ?>
readme.txt CHANGED
@@ -1,77 +1,90 @@
1
- === Enhance Ecommerce Google Analytics Plugin for WooCommerce ===
2
- Contributors: Tatvic
3
- Plugin Name: Enhanced Ecommerce for Woocommerce store
4
- Plugin URI:
5
- Tags: Google Analytics, Universal Analytics, Enhanced E-commerce, E-commerce, e-commerce, woo-commerce
6
- Author URI: http://www.tatvic.com/
7
- Author: Tatvic
8
- Requires at least: 3.6
9
- Tested up to: 3.8
10
- Stable tag: 1.0.5
11
- Version: 1.0.5
12
- License: GPLv3
13
- License URI: http://www.gnu.org/licenses/gpl-3.0.html
14
-
15
- Provides integration between Google Analytics Enhanced Ecommerce and WooCommerce.
16
-
17
- == Description ==
18
- This plugin provides the integration between Enhanced Ecommerce feature of Google Analytics and the WooCommerce plugin. You can track the user beahviour across your e-commerce store starting from product views to thank you page. It only supports the new Universal Analytics.
19
-
20
- = Things to keep in mind before enabling the Enhanced E-commerce plugin =
21
- * Enable Enhanced E-commerce for your profile/view. This is a profile / view level setting and can be accessed under Admin > View > E-commerce Settings
22
- * Also, add meaningful labels for your checkout steps. We recommend you to label as, Step 1 : Checkout View; Step 2 : Login; Step 3 : Proceed to payment
23
- * Remove standard E-commerce code from thank you along with the ecommerce.js which is included by <code>ga('require', 'ecommerce', 'ecommerce.js');</code>. If you are using a third party plugin for e-commerce tracking, you would have to disable the plugin.
24
- * You need to include ec.js. This can be done by adding a single line of code below your default Google Analytics code snippet <code>ga('require', 'ec', 'ec.js');</code>
25
- * If you are using the Universal Analytics Tag of Google Tag Manager, you need to replace it with a custom HTML tag with the following code. Replace UA-XXXX-Y with your property ID
26
- <pre>
27
- <!-- Google Analytics tag -->
28
- <script>
29
- (function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){
30
- (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
31
- m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
32
- })(window,document,'script','//www.google-analytics.com/analytics.js','ga');
33
-
34
- ga('create', 'UA-XXXX-Y', 'auto');
35
- ga('send', 'pageview');
36
- ga('require','ec','ec.js');
37
- </script>
38
- <!-- End Google Analytics -->
39
- </pre>
40
- * Next, you need to activate your plugin from the Settings page for the plugin accessed under, WooCommerce > Settings > Integration > Enhanced Ecommerce Google Analytics
41
- * Check the “Enable Enhanced E-commerce tracking”
42
- * For tracking the Guest users, you need to check the box. Unchecking the box might cause an uneven funnel reported to Google Analytics.
43
-
44
- = Events captured by the Enhanced E-commerce plugin =
45
- * Add to Cart event captured on all pages of the website
46
- * Product Impressions event captured on the load of the product page and Add-to-Cart on category pages
47
- * Standard three steps checkout process consisting of a) Checkout Page View; b) Login; and c) Proceed to payment
48
- * Login step can be optional for the stores who have Guest checkout functionality enabled
49
- * Standard thank you page event that captures transaction data
50
-
51
-
52
- == Installation ==
53
- 1. Download the plugin file to your computer and unzip it
54
- 2. Using an FTP program, or your hosting control panel, upload the unzipped plugin folder to your WordPress installation’s wp-content/plugins/ directory
55
- 3. Activate the plugin from the Plugins menu within the WordPress admin
56
- 4. Enter your email-address and Google Analytics ID for the plugin to enable the tracking code
57
-
58
- == Screenshots ==
59
- 1. Enable Enhanced E-commerce for your profile/view. This is a profile / view level setting and can be accessed under Admin > View > E-commerce Settings. Also, add meaningful labels for your checkout steps. We recommend you to label as, Step 1 : Checkout View; Step 2 : Login; Step 3 : Proceed to payment;
60
- 2. Next, you need to activate your plugin from the Settings page for the plugin accessed under, WooCommerce > Settings > Integration > Enhanced Ecommerce Google Analytics
61
- 3. For tracking the Guest users, you need to check the box. Unchecking the box might cause an uneven funnel reported to Google Analytics.
62
-
63
-
64
- == Frequently Asked Questions ==
65
- = Where can I find the setting for this plugin? =
66
-
67
- This plugin will add the settings to the Integration tab, to be found in the WooCommerce > Settings menu.
68
-
69
- = Does this conflict with the WooCommerce? =
70
-
71
- Starting the WooCommerce 2.1 release there are no conflicts. However for earlier the plugin might conflict with the default Google Analytics integration for WooCommerce.
72
-
73
- == Changelog ==
74
-
75
- = 1.0 - 25/06/2014 =
76
- * Initial release
77
-
 
 
 
 
 
 
 
 
 
 
 
 
 
1
+ === Enhanced Ecommerce Google Analytics Plugin for WooCommerce ===
2
+ Contributors: Tatvic
3
+ Plugin Name: Enhanced Ecommerce for Woocommerce store
4
+ Plugin URI: http://wordpress.org/plugins/enhanced-e-commerce-for-woocommerce-store/
5
+ Tags: Google Analytics, Universal Analytics, Enhanced E-commerce, E-commerce, e-commerce, woo-commerce,Ecommerce,woocommerce, commerce, Wordpress Enhanced Ecommerce
6
+ Author URI: http://www.tatvic.com/
7
+ Author: Tatvic
8
+ Requires at least: 3.6
9
+ Tested up to: 3.9.2
10
+ Stable tag: 1.0.6.1
11
+ Version: 1.0.6.1
12
+ License: GPLv3
13
+ License URI: http://www.gnu.org/licenses/gpl-3.0.html
14
+
15
+ Provides integration between Google Analytics Enhanced Ecommerce and WooCommerce.
16
+
17
+ == Description ==
18
+ <a href="http://www.tatvic.com/enhanced-ecommerce-google-analytics-plugin-woocommerce/">Enhanced Ecommerce Google Analytics</a> is a Free WooCommerce Plugin which allows you to use the newly launched feature of Google Analytics – Enhanced Ecommerce.You can track the user behavior across your e-commerce store starting from product views to thank you page.Enhanced Ecommerce is still in beta and supports only Universal Analytics.
19
+
20
+ = Features of Plugin =
21
+ 1. Quick & Easy installation from the wordpress interface
22
+ 2. Supports four New Reports in Enhanced Ecommerce
23
+ * Shopping Behaviour Report
24
+ * Checkout Behaviour Report
25
+ * Product Performance Report
26
+ * Sales Performance Report
27
+ 3. Supports Guest checkout functionality
28
+ 4. Captures Product Impressions events on the load of the category page and Add-to-Cart events when add-to-cart button is clicked
29
+ 5. Captures Product Impressions events on the load of the product page and Add-to-Cart events when add-to-cart button is clicked
30
+
31
+ = Things to keep in mind before enabling the Enhanced E-commerce plugin =
32
+ * Enable Enhanced E-commerce for your profile/view. This is a profile / view level setting and can be accessed under Admin > View > E-commerce Settings
33
+
34
+ * Also, add meaningful labels for your checkout steps. We recommend you to label as, Step 1 : Checkout View; Step 2 : Login; Step 3 : Proceed to payment
35
+
36
+ * Remove standard E-commerce code from thank you along with the ecommerce.js which is included by <code>ga('require', 'ecommerce', 'ecommerce.js');</code>. If you are using a third party plugin for e-commerce tracking, you would have to disable the plugin.
37
+
38
+ * You need to include ec.js. This can be done by adding a single line of code below your default Google Analytics code snippet <code>ga('require', 'ec', 'ec.js');</code>
39
+
40
+ * Users who are using Universal Analytics Tag in GTM, you will have to replace it with a custom HTML tag. Add the following code in your customer HTML tag. After adding the code, kindly replace UA-XXXXXXX-Y with your Google Analytics Property ID.
41
+ <pre>
42
+ <!-- Google Analytics tag -->
43
+ <script>
44
+ (function(i,s,o,g,r,a,m){i['GoogleAnalyticsObject']=r;i[r]=i[r]||function(){
45
+ (i[r].q=i[r].q||[]).push(arguments)},i[r].l=1*new Date();a=s.createElement(o),
46
+ m=s.getElementsByTagName(o)[0];a.async=1;a.src=g;m.parentNode.insertBefore(a,m)
47
+ })(window,document,'script','//www.google-analytics.com/analytics.js','ga');
48
+
49
+ ga('create', 'UA-XXXX-Y', 'auto');
50
+ ga('send', 'pageview');
51
+ ga('require','ec','ec.js');
52
+ </script>
53
+ <!-- End Google Analytics -->
54
+ </pre>
55
+ * After adding the above code, you will have to activate your plug-in from the Settings page. You can access the setting page from here WooCommerce -> Settings ->Integration ->Enhanced Ecommerce Google Analytics.
56
+
57
+ * Find “Enable Enhanced Ecommerce Tracking” in the settings page and check the box to enable the plugin
58
+
59
+ * If you have a guest checkout on your WooCommerce store, then Check the box “Track Login Steps For Guest Users”. If you have a guest login but you do not check the box, then it might cause an uneven funnel reporting in Google Analytics.
60
+
61
+ == Installation ==
62
+ 1. Download the plugin file to your computer and unzip it
63
+ 2. Using an FTP program, or your hosting control panel, upload the unzipped plugin folder to your WordPress installation’s wp-content/plugins/ directory
64
+ 3. Activate the plugin from the Plugins menu within the WordPress admin
65
+ 4. Enter your email-address and Google Analytics ID for the plugin to enable the tracking code
66
+
67
+ == Screenshots ==
68
+ 1. Enable Enhanced E-commerce for your profile/view. This is a profile / view level setting and can be accessed under Admin > View > E-commerce Settings. Also, add meaningful labels for your checkout steps. We recommend you to label as, Step 1 : Checkout View; Step 2 : Login; Step 3 : Proceed to payment;
69
+ 2. Next, you need to activate your plugin from the Settings page for the plugin accessed under, WooCommerce > Settings > Integration > Enhanced Ecommerce Google Analytics
70
+ 3. For tracking the Guest users, you need to check the box. Unchecking the box might cause an uneven funnel reported to Google Analytics.
71
+
72
+
73
+ == Frequently Asked Questions ==
74
+ = Where can I find the setting for this plugin? =
75
+
76
+ This plugin will add the settings to the Integration tab, to be found in the WooCommerce > Settings menu.
77
+
78
+ = Does this conflict with the WooCommerce? =
79
+
80
+ Starting the WooCommerce 2.1 release there are no conflicts. However for earlier the plugin might conflict with the default Google Analytics integration for WooCommerce.
81
+
82
+ == Changelog ==
83
+
84
+ = 1.0 - 25/06/2014 =
85
+ * Initial release
86
+
87
+ = 1.0.6.1 - 15/08/2014 =
88
+ * Added new feature - Product impressions and Product click on category page view , including the default pagination
89
+ * Fixed-Allow Special Characters in javascript
90
+
woocommerce-enhanced-ecommerce-google-analytics-integration.php CHANGED
@@ -17,11 +17,11 @@
17
  */
18
  /*
19
  Plugin Name: Enhanced E-commerce for Woocommerce store
20
- Plugin URI: http://www.tatvic.com/enhanced-ecommerce-for-woocommerece/
21
  Description: Allows Enhanced E-commerce Google Analytics tracking code to be inserted into WooCommerce store pages.
22
  Author: Tatvic
23
  Author URI: http://www.tatvic.com
24
- Version: 1.0
25
  */
26
 
27
  // Add the integration to WooCommerce
17
  */
18
  /*
19
  Plugin Name: Enhanced E-commerce for Woocommerce store
20
+ Plugin URI: http://www.tatvic.com/enhanced-ecommerce-google-analytics-plugin-woocommerce/
21
  Description: Allows Enhanced E-commerce Google Analytics tracking code to be inserted into WooCommerce store pages.
22
  Author: Tatvic
23
  Author URI: http://www.tatvic.com
24
+ Version: 1.0.6.1
25
  */
26
 
27
  // Add the integration to WooCommerce